Our Team
Anu Bedi
Anu Bedi is the visionary founder and director of CSmart Consulting, bringing a wealthof expertise and passion to every facet of our consultancy. Highly qualified, Anu holds aMaster's in Business Administration (MBA), Double Majors in International Consulting &Management. Her background spans diverse industries. Anu's leadership ischaracterized by her innovative thinking, unwavering dedication, and a commitmentto creating meaningful impact. Anu's exceptional ability to tackle challenges head-on,coupled with her empathetic approach, drives our team's mission to provide tailoredsolutions that empower businesses and individuals alike. Under her guidance, CSmartConsulting thrives as a beacon of strategic insight, offering holistic support to helpclients succeed and thrive
Dax Kerai
Dax Kerai is the 'go-getter' of the CSmart team. Renowned for her strategic businessacumen and dedication to delivering exceptional results. With extensive experience inbusiness management/ development and sales, Dax brings a keen understanding ofthe intricacies that drive successful ventures. Her ability to navigate complexchallenges and identify opportunities for growth has earned her a reputation as aforward-thinking consultant. Dax's commitment to providing tailored solutions andstrategic insights makes her an invaluable asset to CSmart.
Paul Tredinnick
Paul Tredinnick, a seasoned senior marketing director with over 25 years of experience,boasts an impressive track record working with global consumer brands and diverse retail chains. Known for his strategic planning prowess, Paul has consistently executed successfulstrategies, driving growth and elevating brand presence in competitive markets. Hisinnovative thinking, data-driven insights, and effective communication have set himapart in the industry.With a commitment to excellence Paul Tredinnick stands ready to deliver impactfulresults in the ever-evolving consumer landscape.
Peter Allen
Peter Allen has a strong passion for the written word. An Academic by nature, Peterholds a Bachelor of Business with a Human Resources (HR) Major. Peter has extensiveexperience in working within the Not for Profit (NfP), Vocational and Higher Educationsectors. Whilst he specialises in compelling write ups, persuasive grant writing andmore., his keen eye for detail makes him an invaluable asset when it comes totransforming ideas into words that resonate and inspire.
Rachel Bowles
Rachel Bowles is the 'make it happen', dynamic member of the team, bringing a wealthof experience and expertise. With a strong background in business process analysisand strategic planning, Rachel's insights have consistently guided client success. Herdedication to crafting innovative solutions tailored to client's unique needs showcasesher commitment to fostering growth and sustainability. Rachel's collaborative spiritand strategic mindset make her an integral part of the CSmart family.
Work smart with CSmart
Working with CSmart Consultancy can bring a stack of advantages for your business.
Strategic Expertise
A skilled agency brings industry knowledge, market insights, and data-driven strategies to elevate your brand.
Cost Efficiency
Instead of maintaining an in-house team, outsourcing to a MarCom agency reduces overhead costs while accessing top-tier talent.
Brand Consistency
Ensures uniform messaging across all platforms, strengthening brand identity and market positioning.
Scalability & Flexibility
Easily scale marketing efforts up or down based on business needs without hiring or training additional staff.
Stronger Market Presence
A MarCom agency helps you stand out in crowded markets with targeted campaigns and innovative storytelling.
Multi-Channel Marketing
Expertise across social media, PR, content marketing, advertising, and more ensures holistic brand promotion.